Our vision is to embody global pharmaceutical leadership through innovation, culture and growth guided by an unwavering commitment to significantly improve the lives of patients. Innovation based on bold leadership in science and medicine resulting in the discovery, development and delivery of high-quality, differentiated products focused on patient needs. We aspire to attain an important role in proprietary prescription segments in the markets of developing as well as developed countries. To accomplish this we have adopted a multi-faceted strategy consistig of business association, potential marketing and new markets penetration. We are continually consolidating our position as one of the leading generic pharmaceutical companies worldwide. We aim to achieve this by strengthening long-term business connections, establishing partnerships in the fields of development, product supply and marketing.A culture based on good corporate citizenship that empowers employees through collaboration, inclusion, trust and timely decision making. Sustainable growth in corporate value by leveraging core therapeutic areas and an industry-leading pipeline and product portfolio.

Our capabilities:

Speed and flexibility

Our knowledge, abilities, capability to innovate, productivity and our ingenuity enable us to be fast. We want to be the leader not just in sales, but also in discovering the markets' need of the hour. We do this by successfully shortening the development process, swift acquisition of registration documentation and our harmonised production and distribution.

With our responsiveness and the ability to adapt we overcome the obstacles in our path, be they of a marketing or legislative nature. We can cope with any and all challenges – regardless of the size and the site of the project. Using flexible solutions, we make sure our partners can rely on us.

Partnership and trust

Effaa helps create good relationships. We strive for trust-based relationships with our partners: our customers, our suppliers, our shareholders and everyone else who surround us. Good and open relationship help us achieve both business success and our primary mission.

Creativity and efficiency

The only real way to achieve first-class results is by creating an atmosphere that motivates our employees to be innovative and creative. Therefore, we encourage our employees to speak freely of their ideas and if these ideas prove to be good for the company, we encourage them realise them. Together, we seek new paths to make our customers satisfied. We perform our tasks as well as we can. We strive to do what we do in the best, most efficient and most time conserving way